Hi guys,
So Im currently sitting at my desk at work (I'm the one thats always late) and I managed to find a minute so thought Id let you know how my day was going (I'm not journaling...) and what intrigued me earlier today. I did the presentation yesterday on blogging and gender and was talking to some collegues about it at work this morning. They asked me how it went, I told them what the topic was about which sparked a long conversation in the studio.
Our director is away on business for the next few days so everyone in the office is a bit more relaxed (you know how it is).
Anyway I was really interested to find out that the two designers - I work at a marketing company - did blog and they are both men, while the girls in the office had never blogged before. It got me thinking do the men in my office blog because they are more in touch with technology as they use computers and all sorts of programs every day or just because they enjoy and its a good outlet to express themselves? I still cant seem to wrap my head around the whole gender issue with blogging because I keep assuming that if you blog you understand technology and are more comfortable with it than others. And I also assume that younger people blog as they have been brought up with it and its more natural to them than say using a book to express yourself. But then I go on to to think well blogging isnt journaling.
I don't know if anyone is every following my train of thought right now but I just constantly seem to battle with this gender/technology/age concept of blogging in my head. When I look at it logically I spose its an equal distribution of men and women of all ages.
What do you guys think? If it is an equal distribution then why in my office of around 8 people do only the men seem to be blogging? People in marketing are quite outgoing and love to communicate as its part of their job, you would assume that people with this backgroud would be more likely to blog?
I found this little test someone did on ProBlogger. Dont even know if its legit but still interesting!
Thoughts??
See you next week...If I make it on time!!
It's true that teenagers are the highest demographic that blog, but there doesn't seem to be much, if any, relationship between gender and the technological knowledge required to blog.
ReplyDeleteFeeling bored, I did a little research (google (re)search, to be exact), and found a few links.
http://www.sysomos.com/reports/bloggers/
Male and female users are roughly equal in this analysis where over 100 million posts (blogs?) were chosen at random and analysed. Note that this was done only 2 months ago too. I'll say this survey is probably the most accurate of the 3 links I found.
http://www.caslon.com.au/weblogprofile1.htm#demographics
"(versus 40.7% of active blogs created by males)." Not sure how they perform their survey, so it might not be too reliable?
http://technorati.com/blogging/article/day-1-who-are-the-bloggers1/
This link shows a large majority of male users (67%), but it might be due to the fact that the survey was done last year. Also, data was garnered through direct surveys. Wonder if that affects the data?
All in all, I'll say that male and female demographics are at least roughly equal. Perhaps your office statistics are affected by the lack of blogging culture in Australia (all surveys agree that there are relatively few English blogs outside of USA & the EU)? Hope that helps answer your questions.
Yes I agree with you when you say that the demographic of male and women bloggers area equal. But I wonder if that the general perception?
ReplyDeleteI think you are definitely right about the blogging culture in Australia, its just not as big as it is in say Singapore (as you said in the last tutorial that it is 'standard' to have a blog.) Although in saying that I think the blogging culture is definitely taking off in Australia. Even if people are not blogging on a particular 'blog site' they are still doing a form of blogging with the use of facebook and daily updates, which I think is a definite even spread of men and women.
I have never blogged before and Ive realised how therapeutic and carried away you can get when youre blogging. I quite enjoy it (especially when Im bored at work ... like now)
Thanks for helping me with my questions!